1099 clinicians want disability coverage on their real income; most don't know a structure for it exists. Organizations want to offer it as a retention tool, but DIY benefit arrangements for 1099 populations can trigger ERISA and reclassification exposure. And standard insurance products were built around W-2 employees and individual buyers, not contracted specialists.
01The demand clinicians don't know to articulate.
Most 1099 clinicians assume meaningful disability coverage isn't available to them, or that one-off individual policies are the only option. They don't ask their organizations for a group-structured benefit because they don't know one exists. When the program is offered through a sponsoring organization, take-up is high. The demand is real; it's just been invisible.
02The product gap on both sides.
Group LTD assumes a W-2 paycheck. Individual DI is slow, priced for the open market, and underwritten clinician-by-clinician. Neither product serves a 1099 contracted physician at specialty group rates, and neither was designed to be sponsored by an organization on behalf of its contracted workforce.
03The compliance gap for organizations.
Organizations that try to assemble benefits for their 1099 contractors on their own can accidentally trigger ERISA fiduciary requirements, plan-document obligations, or contractor reclassification exposure. The partner-association structure behind this program is designed to keep the benefit accessible to clinicians while keeping the sponsoring organization clean of those risks.
Hollowtree's 1099 Disability solution was designed to resolve all three problems at the same time.